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latest blog post

is your site seo ready?
Dec 24, 2009 | perrymb | full article

Not all websites are created equal, many lack the proper coding required in order to be as SEO ready as they should be. In this section we’ll discuss what it...

seo is not for everyone
Dec 24, 2009 | perrymb | Return

In my day to day dealings with various clients, the topic of search engine optimization (SEO) is constantly brought to my attention. Customers see these ads online, they get emails about their page rank and other stats, and they begin to inquire about their need for this elusive undertaking.

the truth

The truth however, is that most companies need not concern themselves with this. Of course I wouldn't go so far as to say it wouldn't help their business in some ways, being optimized for search engines does help. The majority of small business however, will likely never see any return on the time and money spent on making this happen. SEO is a time consuming and costly, never ending project -and the return on all of that, can be delayed for more than a year.

alternatives

For most companies, your best alternative is to advertise through yahoo and google. They both offer great programs that can drive traffic for little to almost no money. The key here is to know what you're doing, you can't simply plug in a bunch of ads and post them all over the internet. 1. Be specific with your keywords. 2. Research the placement's options available, with these you can specify what sites you want your ads to appear on. 3. Test and monitor your success, remove keywords that aren't doing anything or are generating empty clicks. there are many other options available within these systems, take some time and learn how they work. In time, you'll begin to see more and more steady traffic through these efforts, just stick with it.

Return

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rssis your site seo ready?
Dec 24, 2009 | perrymb

Not all websites are created equal, many lack the proper coding required in order to be as SEO ready as they should be. In this section we’ll discuss what it takes to get your site moving towards the top of the ranking pile –from the proper use of your meta tags, to clearly identifying individual elements.

Working with the header portion of your html

Over the years, search engines have changed how they perceive the different elements found in the “<head>” portion of your pages. At a time, keywords stood in the same place that titles do now (as the most important meta element to seo). The state of keyword importance today is far from what it was; in fact they’ve become an almost ignored factor in your site’s overall searchability. Years of webmasters flooding

read full article

rsswhat is seo?
Dec 24, 2009 | perrymb

search engine optimization

For the most part, it’s exactly what it sounds like –yet so much more than most companies or individuals realize. Search engine optimization is the ongoing process of optimizing a web site in order to improve its overall page rank and search engine traffic. It’s a necessity that requires a great deal of vigilance, knowledge, maintenance, and thorough tracking –to the extent of it being a job or field of its own. It requires that you not only pay more attention to the varied workings of the web, but that you also change how you do business on it. Good SEO cannot be achieved by simply adding better keywords, what’s needed goes far beyond that, and in this guide we’ll go in to detail on just “how far”.

read full article

general nonsense

seo is not for everyone
Blog Post

seo is not for everyone
Dec 24, 2009 | perrymb

In my day to day dealings with various clients, the topic of search engine optimization (SEO) is constantly brought to my attention. Customers see these ads online, they get emails about their page rank and other stats, and they begin to inquire about their need for this elusive undertaking.

the truth

The truth however, is that most companies need not concern themselves with this. Of course I wouldn't go so far as to say it wouldn't help their business in some ways, being optimized for search engines does help. The majority of small business however, will likely never see any return on the time and money spent on making this happen. SEO is a time consuming and costly, never ending project -and the return on all of that, can be delayed for more than a year.

read full article

company news/updates

site rebuilding under way
Blog Post

site rebuilding under way
Dec 20, 2009 | perrymb

Well, after a short reprieve, we're finally underway rebuilding the site -and we now have a special place in our hearts for hackers (a very dark place).

We'll keep everyone posted as we progress -this is really only a test blog post for designing this portion of the site.

read full article

web tips, guides, etc.

is your site seo ready?
Blog Post

is your site seo ready?
Dec 24, 2009 | perrymb

Not all websites are created equal, many lack the proper coding required in order to be as SEO ready as they should be. In this section we’ll discuss what it takes to get your site moving towards the top of the ranking pile –from the proper use of your meta tags, to clearly identifying individual elements.

Working with the header portion of your html

Over the years, search engines have changed how they perceive the different elements found in the “<head>” portion of your pages. At a time, keywords stood in the same place that titles do now (as the most important meta element to seo). The state of keyword importance today is far from what it was; in fact they’ve become an almost ignored factor in your site’s overall searchability. Years of webmasters flooding

read full article

what is seo?
Blog Post

what is seo?
Dec 24, 2009 | perrymb

search engine optimization

For the most part, it’s exactly what it sounds like –yet so much more than most companies or individuals realize. Search engine optimization is the ongoing process of optimizing a web site in order to improve its overall page rank and search engine traffic. It’s a necessity that requires a great deal of vigilance, knowledge, maintenance, and thorough tracking –to the extent of it being a job or field of its own. It requires that you not only pay more attention to the varied workings of the web, but that you also change how you do business on it. Good SEO cannot be achieved by simply adding better keywords, what’s needed goes far beyond that, and in this guide we’ll go in to detail on just “how far”.

read full article

css validation and opacity
Blog Post

css validation and opacity
Dec 24, 2009 | perrymb

Contrary to popular belief, you can have your css validate while still using opacity for rollovers, it just takes a little cheating. Of course I typically advise against cheats in web development, but this is one that simply cannot bring about any negative effects -so why not?

The opacity doesn't validate because it's supposedly only valid since css3, however I've yet to find a browser that won't display things correctly when using it. Perhaps I just don't have a pc old or outdated enough -but is that even a problem (the opacity, not my lack of old computers). If the only issue in viewing your site on a pc that old is the lack of opacity, you're in good shape. Anyway, on to that glorious validation.

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content management

targeting individual pages
Blog Post

targeting individual pages
Dec 24, 2009 | perrymb

As a company, we tend to build most of our sites in CMSMS (CMS Made Simple), and have found several tricks to getting around the program with little effort.

Granted, this won't be a blog post of majestic awe or discovery -but worth posting none the less. Targeting individual pages can be done in CMSMS without creating a template for each page, and there is one simple way of doing it. And that is the '{title}' tag, by simply sticking that on the back of any class selector in your template, you can effectively target that page with css.

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the perfect pancake

banana pancakes
Blog Post

banana pancakes
Jan 15, 2010 | perrymb

a+

 

< pancake rating

I decided to cook up some of my famous banana pancakes yesterday on a whim -no particular reason, I needed a break from work and the kids hadn't had them in a while. I ended up very happy to have had the whim in the end -as I nearly perfected the banana pancake as a result.

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snow days & pancakes
Blog Post

snow days & pancakes
Jan 8, 2010 | perrymb

bo

 

< pancake rating

The 320° was too hot, otherwise this may have been the right mix -which means I'll likely rerun this with a lower templerature before moving on to another recipe. The taste may have been a 5 as well had they not been slightly burned.

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